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SPL's Internal Event: Values Challenge

Saudi Post Logistics (SPL) Internal Event 2025-12-25
Web DevelopmentInteractive ExperienceEvent TechnologyJavaScriptHTMLCSSFirebaseResponsive DesignAIGemini API

Overview

Helped SPL transform their internal event into an unforgettable, value-driven experience that deeply engaged employees. By developing seven interactive web-based challenges aligned with the company's core values, I created a fun and memorable way for SPL to reinforce their principles, promote teamwork, and gather valuable employee feedback.

The LinkedIn clip shows live play: teams scan the QR, race through the seven values, and switch languages on the fly for bilingual staff.

Memory tiles for "We move fast".

Memory tiles for "We move fast".

"We cooperate and share together" turned into a co-op puzzle: one teammate scans the QR code on mobile while the other drives the main screen. It was the most replayed challenge of the event.

Teams tackled real SPL scenarios on touchscreens. AI evaluated answers live, rewarding clarity, empathy, and speed.

Scenario simulator for "We exceed expectations".

Scenario simulator for "We exceed expectations".

Idea lab: drag-and-drop concepts.

Idea lab: drag-and-drop concepts.

The idea lab let teams drag SPL services, AI, robotics, and cyber modules to pitch new products. We captured 150+ ideas and immediate sentiment through quick prompts.

Impact & Wins
7
Challenges live
200+
Anonymous submissions
150+
Ideas captured
Yes
Realtime AI feedback
Arabic/English toggles for mixed teams
QR-to-mobile co-op handoff
Timers, streaks, instant correctness cues
Firebase realtime scoring & submissions
Felt like a game night: teams replayed, leaders got clean data, and values were experienced, not just read.

Objectives

  • Reinforce SPL's seven core values among employees.
  • Create an engaging and interactive experience for the internal event.
  • Promote teamwork and collaboration through interactive challenges.
  • Gather employee feedback and insights.
  • Deliver a high-quality experience within a tight deadline.

Key Features

Puzzle Challenge

A timed puzzle game where employees assemble a picture representing "We move fast."

Collaborative Game

Two players work together, one with instructions (mobile) and the other interacting with the screen, to complete a task representing "We cooperate and share together." This challenge was the most popular at the event, promoting communication and teamwork among participants.

Drawing Challenge

Employees draw an image representing "We commit to doing more" in three rounds, with the option to improve their drawing in each round.

Scenario-Based Challenge

Employees respond to scenarios related to "We exceed our customers' expectations," with AI evaluating their solutions.

Confession Booth

A platform for employees to anonymously share their thoughts and experiences, representing "We are characterized by trust and transparency." This encouraged open communication, receiving over 200 anonymous submissions and providing SPL with valuable insights into employee sentiment.

Idea Submission

Employees combine elements related to SPL services and innovative technologies (AI, Robotics, etc.) to create and submit new ideas, representing "We innovate solutions for the future." This challenge generated over 150 innovative ideas for potential future projects at SPL.

Interactive Challenges

Employees solve various challenges related to SPL's services and values, representing "We always overcome challenges."

Challenges & Solutions

Challenge:

Tight Development Timeline: The project required rapid development and testing to meet the event deadline.

Solution:

Utilized agile development methodologies, including rapid prototyping, iterative development, and close communication with the client, to ensure timely delivery.

Challenge:

Ensuring Seamless Integration of Diverse Challenges: The project involved creating seven different interactive experiences, each with unique technical requirements.

Solution:

Employed a modular design approach and leveraged JavaScript libraries and frameworks to streamline development and ensure seamless integration between the different challenges.

Challenge:

Optimizing for Touch Screen Interaction: The event primarily utilized touch screen displays, requiring careful consideration of user interface and user experience design.

Solution:

Conducted thorough testing on touch screen devices and implemented responsive design principles to ensure optimal usability and a smooth interactive experience.